Ask John: Why do Anime Characters Look Like Westerners?

Question:
Why is it that in many shows, there are characters, especially women, that look like they are American or another nationality but have Japanese names?

Answer:
It’s a known fact that anime characters have big, round, Western eyes because Osamu Tezuka patterned his characters’ eyes after Walt Disney’s style of character design. I believe that the Western look of typical anime characters is an extension of this pattern. Especially in the early days of anime, the 1960s and 1970s, Japan was a country wholeheartedly devoted to a single-minded attainment of success. As a result of this tireless pursuit, Japanese culture left little room for personal freedom of expression. Japan looked to the west, particularly at the cultural abandon of the United States, and saw a degree of individuality and freedom impossible in highly formal, polite Japanese society. Anime, being the escapist medium that it is, addressed this anxiety by allowing young viewers to imagine that they also had the freedom and power to do whatever they wanted and go wherever they wanted. By making anime characters look Western, anime took on a cathartic essence. Anime allowed viewers to role-play, imagine that they were someone completely different, either living under a totally different cultural system, or living in a contemporary Japan that was just a little bit more wild and adventurous and dangerous than reality. In order to maintain a bond to the viewer, anime had to have some sort of basis in reality and connection to the viewer. That’s why Western looking anime characters kept their Japanese names. If anime characters were Japanese, but looked Western, they could be everyday Japanese people that had a little bit more worldliness to them, a bit more diversity and freedom and either more or less responsibility than the average Japanese person. If the characters were actually foreigners, it would be less easy for viewers to relate to them personally. Creating occidental-looking characters with Japanese names and a grounding in Japanese culture allowed animators the widest possible range of dramatic development with their characters and the greatest chance of universal acceptance and recognition.

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