Japan’s Animation Market Continues to Shrink

The Japanese Media Development Research Institute’s Animation Market Analysis Project reports that the market for animation in Japan declined for the second year in a row. Total revenue from domestic and foreign animation in Japan peaked at 241.5 billion yen ($2.53 billion USD) in 2006 then declined to 230.2 billion yen ($2.41 billion USD) in 2007 and 212.9 billion yen ($2.26 billion USD) in 2008. The decline is attributed to lower grosses for theatrical animation – especially Japanese theatrical releases of foreign animated films , a shrinking number of TV anime series, and significant declines in the consumer DVD market.

Source: Anime News Network