Declines in DVD Market May Affect Anime

ICv2 cites the results of a new professional study that predicts declines in American DVD sales over the next two years. ICv2 reports that an entertainment industry marketing shift away from catalog titles toward mainstream new releases may result in major American retail store chains reducing their support for niche market DVD lines including anime. ICv2 cites Target stores phasing most anime out of their inventory as the first example of this trend.